Onboard and manage clients
Blog post Goal:
Secure and manage clients for Facebook and Google Ads, fostering realistic expectations throughout the process.
Prerequisites:
None.
Importance:
Effective client onboarding sets the stage for success. By clearly outlining expectations and access needs upfront, we ensure a smooth workflow and a strong foundation for the campaign.
Who:
Account Manager
Steps:
Step 1: Onboard Facebook Ads Client
- Outcome: Understand client’s business goals and gain access to their Facebook Ads Manager.
Step 2: Onboard Google Ads Client
- Outcome: Secure team access to necessary resources, accounts, and approvals for running Google Ads campaigns.
Step 3: Onboard Google Business Profile Client
- Outcome: Equip the team with the resources and information required to manage the client’s Google Business Profile.
Step 4: Implement Client Engagement Playbook
- Outcome: Enhance client interactions, fostering stronger and more enduring client relationships.