Create a Facebook Ads account using Business Manager

Task: Set up a Business Manager account and a Facebook Ad Account for your business.

Desired Outcome: You’ll have a Business Manager account to manage all your Facebook assets and securely share them with team members. You’ll also have a Facebook Ad Account with a chosen payment method.

Requirements: A personal Facebook account.

Importance:

• Business Manager: Effortlessly manage multiple pages and ad accounts while assigning specific roles to employees or contractors.
• Facebook Ad Account: Launch targeted campaigns to reach Facebook’s vast user base (2.85 billion in 2021).

Location: Facebook’s Business Manager platform.

Timeframe: First-time Business Manager account creation.

Who Performs This: The business owner or the advertising manager.

Steps to Create a Business Manager Account

1. Visit https://business.facebook.com/ in your browser.
2. Click “Create Account” at the bottom.
3. Log in to your personal Facebook account if necessary.
4. Enter your business name and click “Continue.”
5. Fill in your name and business email, then click “Submit.”
6. Verify your account by clicking the link in the confirmation email.
7. Your Meta Business Manager is now set up!

Steps to Create an Ad Account on Business Manager

1. From your Business Manager Home page, select “Go to Business Settings.”
2. Click the “Add” dropdown menu.
3. Choose “Create a New Ad Account.”
4. Provide details for your new Ad Account.
5. Indicate if this account is for your business or for advertising on someone else’s behalf.
6. Assign access to yourself (you can add team members later).
7. Click “Add Payment Info” if you haven’t already set up a payment method.
8. Verify your location, currency, and time zone.
9. (Optional) Fill in tax details and choose a payment method.
10. Enter your business address details.

Checking Your Facebook Payment Settings

1. Go to your Meta Ad Account Settings, under “Business Payments,” and click “Open Payment Settings.”
2. Ensure your “Payment Method” details are accurate. If blank, add them again as in step 8 above.
3. You’re done! Now you should see your new Facebook Ad Account on your Business Manager Home page.