Set up Google Business Profile and local SEO for clients

1 year ago

Setare Afsharzadeh

1 minute

Blog post Goal:

Establish a Google Business Profile and develop a local SEO strategy for your clients.

Preparation:

Onboard your clients and acquire their business information (website, address, etc.).

Benefits:

Enhance client visibility in local Google search results.

Frequency:

Set up Google Business Profile once at the contract’s beginning. Review the local SEO strategy monthly.

Who:

Performed by the SEO specialist.

Step 1: Create a Google Business Profile

Outcome: Establish a new Google Business Profile to manage your client’s business presence.

Step 2: Optimize Google Business Profile Listing

Outcome: Ensure your client’s Google Business Profile listing offers all the information potential customers need to find them through search engines.

Step 3: Local Keyword Research

Outcome: Research and compile a list of relevant local keywords to inform your client’s local SEO strategy.

Step 4: Build Local Citations

Outcome: Increase links and mentions by adding your client’s business name and address to relevant local directories and data aggregators.

Step 5: Manage Client Reviews

Outcome: Generate a review form to send to clients after successful service completion. Respond to all reviews appropriately to cultivate customer satisfaction.